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Accudata America: Direct Marketing Dynamo

By: Editorial Staff


Out-of-the-Ordinary Company; Out-of-the-Box Thinking

demographics within two hours—a big improvement over the overnight 10,000

record sort achieved in the 1980s. The next two generations of software have

moved the application to the Internet and finally enabled clients to receive

their lists in digital form with near real-time performance.

Because the required investment exceeded what AccuData could

cost justify for itself, Vil spun off a new company, Alvion Technologies. It’s

goal is to provide a turnkey eCommerce platform for other users and resellers

of list data. Alvion’s current product, 8.5pt'>ListKey 3.0,style='mso-bidi-font-size:8.5pt'> brings the full functionality of web based

querying and order processing to its customers. It’s upcoming iteration, 4.0

will offer even more functionality.

Alvion designed its

system to use numerous smaller processors and to load balance simultaneous

requests among them. This design allows for "real time" responses to

users, and has the added advantage of easy scalability. The ListKey

system is now handling 2000 queries/day—that’s a ten-fold increase from January

2000.

What is the growth

potential of Alvion? Well, it’s worth noting that Vil has recently named Mary

Jo as CEO of both Alvion Technologies and Accudata America. So stay tuned.

Sidebar:

FunWork.com

Heaven knows,

recruiting great people may be the greatest challenge of doing business in

Southwest Florida. It can be even more difficult for a rapidly growing company

like Accudata. Its website, FunWork.com does a wonderful job of

capturing the flavor of the company and displaying the quality and diversity of

its employees. After checking out FunWork.com, a prospective

applicant will have a very clear idea of whether he or she would thrive in the

unique AccuData environment.


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