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Kerri Goldsmith.
 
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Coming Attraction

By: Lauren Bernaldo


A local marketing pro handles both work and community demands.

Kerri Goldsmith-wife, mother, philanthropist and full-time career woman with a freelance business on the side-is one of those people who can do it all.

At 36, her days are filled with personal commitments, work and involvement with multiple professional and community groups.

For the past eight years, Goldsmith has been the marketing director for Worthington Communities, developer of Worthington, Lexington, Vanderbilt and Renaissance country clubs. She creates most of the advertising, sales collateral and sales center graphics. She also handles media placement, event planning and public relations. "I am basically a one-person in-house agency," she says, noting that her proudest professional accomplishment was receiving the Silver Medal award from the Advertising Federation of Southwest Florida.

A native Southwest Floridian who graduated from Bishop Verot High School, Goldsmith began college intending to become a certified public accountant. "But I didn't like the classes much," she says. "At the same time, I was acing my art classes, so I switched colleges and degrees and got my diploma in commercial art."

Goldsmith went on to get degrees in both business administration and marketing. She married her college sweetheart, Leon (who, she points out ironically, is a CPA), and they moved back to Fort Myers to work and start a family.

When not winning awards for her advertising and marketing skills, Goldsmith is helping out the Alliance for the Arts, Calusa Nature Center, the Wishing Well Foundation, the U.S. Pony Club and Girl Scout Troop 433.

How does she do it all? "I attribute my success to my supportive family. My parents provided good values, stability and education, and my husband is a great partner."

-Lauren Bernaldo