For a solid example of social entrepreneurship, look no further than WearTheFund.
Founder Sam Lewis intentionally chose a moniker that could go by the letters WTF to spin a positive association on the common acronym for “what the…” It actually plays off his own “WTF” moment in college regarding his questionable post-graduation plans. It sparked his idea for the brand and desire for intersecting entrepreneurship and philanthropy.
“If you’re truly looking for a long-term career, don’t settle for anything that you aren’t excited about doing the rest of your life,” he says. “Make sure it gives you purpose, and you wake up inspired every day.”
In its seventh year of operation, WTF is a mission-driven custom apparel company committed to changing the way the world does business— profit is not the bottom line—with high-quality merchandise that gives back 5% to the client’s own charity or nonprofit of choice.
WTF is known for its social responsibility and extensive charitable network of over 60 nonprofits, contributing more than $160,000 to-date to diverse causes that achieve social good for the communities it serves. Nonprofit clients include the Southwest Florida Community Foundation, United Way, Builders Care, Captains for Clean Water, Community Cooperative, The Foundation for Lee County Public Schools and many more.
On the side, the Fort Myers native enjoys anything and everything outdoors, garage sales, volunteering for any of the company’s 61 current nonprofit partners, meditation and relaxation.