Lead Photo: Seagate Redevelops 50,000-Square-Foot Business Park. Details below.
PARADISE COAST MARKETING CAMPAIGN PAYING OFF FOR 2021 TOURISM
Florida’s Paradise Coast, Collier County’s tourism bureau, is reaping success from its “Only Paradise Will Do” promotional campaign this spring in several target markets. “When you feel comfortable enough to travel again, reward yourself with the stunning beaches, wide-open spaces and impeccable hospitality Naples and Marco Island are known for. Because after everything you’ve been through, only paradise will do,” the marketing campaign tells potential visitors. The decision to advertise during the pandemic was an absolute home run, Commissioner Andy Solis said last week at the county commission meeting. “Because it kept us out there. It kept Collier County as the place to be,” he says. A recent report from the Tourist Development Council shows that the local tourism industry is roaring back, Solis said. “Depending on what information you want to look at, we are anywhere from 1% to 5% down from 2019, which was the record-breaking year of all time. So, it is great news. The hoteliers are doing really well. The group business is starting to come back a little bit,” he said, noting that the data clearly shows that the change in Collier’s marketing campaign for Naples, Marco Island and the Everglades made an incredible difference. “We had some research partners say that, other than the Florida Keys, we were the only market that has bounced back and is really back to where we almost were in 2019,” Solis says.
SPIRIT AIRLINES TO START TWO NEW NONSTOP ROUTES TO RSW THIS FALL
Spirit Airlines has announced it will inaugurate nonstop flights between Southwest Florida International Airport (RSW) in Fort Myers and Louisville Muhammad Ali International Airport (SDF) in Kentucky and St. Louis Lambert International Airport (STL) in Missouri. Starting Nov. 17, Spirit Airlines will start daily service between RSW and STL and four times weekly service between RSW and SDF.
JERSEY MIKE’S SUBS OPENING LOCATIONS THIS SUMMER IN ESTERO AND EAST NAPLES
Jersey Mike’s Subs, a fast-casual restaurant brand that started on the Jersey Shore in 1956, plans to launch new locations this summer in East Naples and Estero. The Estero shop, scheduled to open by mid-June, will be Jersey Mike’s fifth location in Lee County. A franchisee leased 1,500 square feet of retail space in the Shoppes at University Highlands, 19521 Highland Oaks Drive, Suite 302, at Ben Hill Griffin Parkway and Everblades Parkway. The second Jersey Mike’s in Collier County is targeted to open in July in a 1,482-square-foot unit at Shops at Hammock Cove, 5040 Tamiami Trail E., Suite 200. Additional area franchises are planned for the fast-growing sandwich chain, which has more than 2,500 restaurants open or under development nationwide.
STOCK UP ON HURRICANE SUPPLIES DURING SALES TAX HOLIDAY THROUGH THURSDAY
Today is the annual start of the Atlantic hurricane season. Floridians can stock up on hurricane supplies without paying taxes during the 2021 Disaster Preparedness Sales Tax Holiday, which started Friday and ends Thursday, June 6. Representatives of local stores say things like batteries, flashlights and gas cans are typically the most in-demand. ACE Hardware says the supply of certain items has been uncertain over the past year, which is another reason to make purchases now. Besides shopping early, it’s a good idea to make a checklist so you know your household is prepared. There are some price thresholds you’ll want to be aware of before heading to the store during the sales tax holiday, the Florida Department of Revenue reports.
SEAGATE REDEVELOPS 50,000-SQUARE-FOOT BUSINESS PARK
SW Management & Realty, a Seagate Development Group company, has redeveloped Metro Gardens based on the owner’s vision for quality improvement. Located at 2830 Winkler Ave. in Fort Myers, the 49,615-square-foot office building has resealed roofs, a repaved parking lot and updated landscaping with greater road visibility and curb appeal. Metro Gardens has two vacant office suites, down from 50% vacancy when George Graham, owner of Metro Gardens Office Partners LLC, acquired it at auction in August 2019. Last year, SW Management & Realty leased a 15,876-square-foot space to Area Agency on Aging for 15 years, which ultimately became the largest office lease in Lee County in 2020, the company reports. Seagate is currently fitting out a 6,751-square-foot space for Southwest Florida Home Care, which is relocating its Lee County headquarters to Metro Gardens.
WDG ARCHITECTURE | PLANNING + INTERIORS REBRANDS
WDG Architecture | Planning + Interiors of Naples has rebranded to JMDG Architecture | Planning + Interiors. The rebrand is part of a strategic effort to further distinguish the firm locally throughout Florida and nationally as its client base and presence have expanded beyond the Southwest Florida region. JMDG represents Jones Mongillo Design Group led by partners Thomas Jones and Robert Mongillo. JMDG maintains the firm’s luxury residential, commercial and interior architecture studios. The rebranding includes the firm’s recent expansion with in-house professional real estate and structural engineering services.
PBS CONTRACTORS COMPLETES VANDERBILT TOWERS RENOVATION
PBS Contractors has completed the main entrance and common area at the Vanderbilt Towers of Naples, known as Tower 1. The complete demolition and renovation of the lobby, entertainment room and front entrance began last year, with the final piece of furniture installed earlier this month. “This was the first time the building had been renovated since it was originally built in 1972,” says Guillermo Ruiz, community association manager of Vanderbilt Towers. PBS shares this completion with design partners JMDG Architecture.
FGCU BOARD OF TRUSTEES AUDIT AND COMPLIANCE COMMITTEE MEETS VIRTUALLY JUNE 4
The Audit and Compliance Committee of the Florida Gulf Coast University Board of Trustees will meet virtually at 10:30 a.m. on June 4. The live webcast is available here. The agenda packet is available here. Public comment on agenda action items must be sent by email to Tiffany Reynolds at firstname.lastname@example.org no later than 5 p.m. on Thursday. Comments will be read into the record during the virtual meeting.
SWFL INC. LAUNCHES ONLINE RESOURCE FOR BUSINESS ADVICE
SWFL Inc. has launched “Business Builders,” a one-stop online resource for articles, podcasts and videos curated by SWFL Inc. from business professionals in Lee, Collier and Charlotte Counties. The Business Builders webpage will feature new blog posts and interviews with area professionals every month. SWFL Inc. curates all topics based on the questions it hears the most frequently from its members — anything from how to craft a social media strategy to how to get started with QuickBooks. The webpage also features semi-monthly roundups of business articles from national sources. To have a business question answered or be considered for a guest blog post or interview, contact Charles Stanisce at Charles@SWFLinc.com.
CLIVE DANIEL HOME WELCOMES DRECHSLER TO NAPLES SHOWROOM
Clive Daniel Home has welcomed interior designer Sandra Drechsler to its Naples showroom. Drechsler brings an international flavor to Clive Daniel Home, hailing from Dusseldorf, Germany, by way of London. Before moving to the U.S., Drechsler spent 19 years as creative director for Taylor Howes Designs, leading a team of up to 18 designers. She also oversaw 15 designers as interiors manager in the aviation and yachts division of Winch Design in London. Drechsler has received multiple accolades, including the 2017 UK Creative Director of the Year Award and the 2006 Andrew Martin International Interior Designer of the Year Award. Her work has been featured in publications including Architectural Digest, Financial Times, Florida Design, Vogue Living and the Andrew Martin books. She holds an associate’s degree from the Art Institute of Fort Lauderdale.
Healthcare Network receives emergency COVID-19 grant
Healthcare Network has been awarded an $8,280 grant from Trinity-by-the-Cove Episcopal Church to help farmworkers and other vulnerable residents in Immokalee who test positive for COVID-19 while quarantined. The grant will fund 184 pulse oximeters, which will provide lifesaving monitoring of oxygen levels. Additionally, $25 Winn Dixie gift cards will be distributed to assist those diagnosed and their household with emergency food and water for up to three days while the family safely quarantines. The pulse oximeters will allow farmworkers and residents, who test positive, to regularly monitor their oxygen levels so they may immediately seek help if levels fall below the normal threshold. Healthcare Network’s COVID-19 Response Team will identify and distribute the pulse oximeters and gift cards to families in need.
The Marco Island Nature Preserve and Bird Sanctuary receives grant
The Marco Island Nature Preserve and Bird Sanctuary has received a $4,000 Marco Island Community Fund grant from the Community Foundation of Collier County. The grant will help supplement the loss of income that the Nature Preserve has suffered due to the COVID-19 pandemic. The funds will provide support to preserve the Nature Preserve’s natural landscape, protect the wildlife and educate the public. It will teach, especially school-age children, the importance of conservation and the expansion of the wildlife population through environmental outreach programs. The Community Foundation of Collier County awards annual grants through a competitive application and review process. Selected organizations receive grant dollars from the Changing Needs Fund.
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