Teri Hansen, president and creative director of Priority Marketing, joins Heather Christie in this episode of Mastermind to chat about her history as a leader and business woman, along with the importance of her intuition in terms of her success, and how marketing is more than an expense for businesses, it’s an investment.
Hansen, who founded the region’s largest full-service marketing, advertising and public relations firm in 1992, was the first person to be named Marketing Director of the Year by the Lee Building Industry Association, and the Florida Public Relations Association’s PR Professional of the Year in 1999.
She was named the 2017 Junior Achievement Laureate and inducted into the Lee County Business Hall of Fame in Mary 2017. In all, she has been honored with more than 150 local, state, national and international awards. Learn more about her here and listen to the latest episode of Mastermind on iTunes or Spreaker.
Mastermind is a podcast series hosted by Heather Christie in partnership with Gulfshore Business magazine. Christie, an executive and leadership coach and president of Evolve Global, conducts exclusive interviews with executives, as well as offers her insights and success strategies. Featured guests include Southwest Florida Community Foundation CEO Sarah Owen and United Way President Cliff Smith.